Marketing, Branding, & PR

Let’s make sure your brand story dominates the market

We’ll keep it sharply differentiated. Highly compelling. And reaching your key audiences in the channels and formats they prefer. We work as an extension of your team to pinpoint precisely where and how your brand can claim a distinct, winning position—obsessively measuring results, continually optimizing the work.

Our approach

We start with a deep, data-driven understanding of the landscape, then craft strategies that rapidly accelerate the conversion from awareness to adoption and brand advocacy.

Building the brand

We fuse strategy and creativity to craft a brand presence your audience just can’t ignore.
 
  • Surface data and insights across the competitive, clinical, and audience landscapes
  • Map behavior and audience journeys from where they are today to where you want them to be tomorrow
  • Craft brand strategy that captures mindshare and changes behavior
  • Build stories that connect through creative identity, concepts, and messaging
  • Pull it through globally, adapting for local nuances

 

Behavior Map

Brand Strategy

We find the critical intersection between your asset and your audiences, then lay out the optimal path to secure market leadership, while always anticipating market events that could shift the trajectory.

Navigator365™ has become a critical part in the tactical planning of our marketing activities as it’s easy to consider trade-offs between different channels.

Head of Commercial Excellence leading biopharma company

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Creative Development

We craft intriguing narratives that connect with hearts—and change minds and behaviors.

 

  • Multi-talented team of creators
  • Clinically grounded, insatiably curious, wildly inventive 
  • Defiant of pharma conventions, compliant with pharma regulations
  • Never dry, limp, or soggy
Our people work hard, and they do it together.

What We’re Doing

Meet Our Access Experience Team: Julia Wermerskirchen, PharmD

Meet Our Access Experience Team: Julia Wermerskirchen, PharmD

At Precision AQ, we know that navigating patient access challenges requires more than data—it takes real-world...

March 21, 2025

Caregiving in Alzheimer’s and Related Dementias: Finding Opportunities to Optimize Caregiver Support

Caregiving in Alzheimer’s and Related Dementias: Finding Opportunities to Optimize Caregiver Support

Maureen Hennessey, Ph.D. | SVP, Director, Value Transformation Christopher Terrone | VP, Healthcare Insights, Market...

March 4, 2025

Through a glass darkly: The what, how, and what now for global net price transparency

Through a glass darkly: The what, how, and what now for global net price transparency

David Carr, PhD – Senior Director, International Access Strategy, Precision AQ Alex Grosvenor – Senior Vice President &...

February 13, 2025

Creating the Experience

We transform your brand into memorable experiences.

  • Smartly constructed content strategy translated into distinctive modules for use at any point along the customer journey, consistently moving prospects to adoption
  • Highly targeted media strategy
  • Flawless execution across channels, collateral, and conference engagement
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Navigator365TM Core – Benchmark your company against leading pharma companies

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Omnichannel Execution

We meet and engage with your audience precisely where they are. Every day.

 

  • Leveraging proprietary, 3rd party, and client data for actionable audience segmentation
  • Mapping audience behaviors to define micro-moments to influence
  • Constructing modular content to be mixed, matched, and telescoped to trigger action
  • Aligning content to the channels and formats your audience prefers
  • Maniacally measuring and optimizing

Social media

We know how to find the right influencers, build thumb-stopping content, and monitor it 24/7.
 
  • Highly fluent in the fluid social landscape, from trends and targeting to algorithms and analytics
  • Continuous surveillance of activity and sentiment 
  • Content that captures attention, engages intellect, and packs an emotional punch
  • Ongoing A/B testing and optimizations to ensure the highest performing creative, messaging and calls-to-action are in place

EMEA

Urologist

Rheumatologist

Pulmonologist

Psychiatrist

Paediatrician

Orthopedist

Ophtalmologist

Oncologist

Neurologist

Nephrologist

Internist

Hematologist

Gynecologist

GP

Gastroenterologist

Diabetologist

Endocrinologist

Dermatologist

Cardiologist

North America

Urologist

Rheumatologist

Pulmonologist

Psychiatrist

Paediatrician

Oncologist

Neurologist

Nephrologist

Intensivist

Infectiologist

Hematologist

GP

Endocrinologist

Dietician

Dermatologist

Cardiologist

LATAM

Rheumatologist

Pulmonologist

Psychiatrist

Paediatrician

Ophtalmologist

Oncologist

Neurologist

Hematologist

GP

Endocrinologist

Dermatologist

Cardiologist

AsiaPac

Surgeon

Rheumatologist

Pulmonologist

Psychiatrist

Paediatrician

Ophtalmologist

Oncologist

Neurologist

Internist

Infectiologist

Hepatologist

Hematologist

GP

Gastroenterologist

Endocrinologist

Dietician

Dermatologist

Cardiologist

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Consult summary reports full of actionable research, deep dive into the data yourself with our interactive PowerTools and discover some platform-only content.

The data quality is very good and I use it on all my launches. It has really helped me and my team identify the best way to interact with our customer.

BU Director — Top 20 biopharma company

Navigator365TM Planner

Turn strategic thinking into practical campaign planning! Fuelled by powerful insights from Navigator365™ Core, the Planner companion tool helps you build a robust omnichannel plan.
Book exploratory call

Navigator365TM Tracker

Track your campaign for high impact! Easy-to-use dashboards that provide real-time reporting on channel and campaign performance will help you stay – or get – on track with your omnichannel campaign.
Book exploratory call
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Public Relations

We amplify your profile and your impact:
 
  • Surveying the dynamic media landscape to connect your story with high-profile, highly relevant outlets
  • Engaging the right storytellers, from key opinion leaders (KOLs) and digital opinion leaders (DOLs) to patient influencers
  • Developing relationships with advocacy, supporting direct-to-patient media opportunities from podcasts to newsletters
  • Creating compelling bylines, press releases, blogs and more
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Video/Animation/Podcast Production

Our nimble, hands-on production delivers authentic stories from concept to production.

 

  • High-quality, compelling patient stories, expert opinions and brand advertising that demand watching
  • Clever animation and motion graphics that illuminate your science and entice your audience
  • Hyper-detailed preparation, pre and post-production with client collaboration at every critical step
  • Shooting and production options to fit nearly any budget
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Ensuring Adoption

We continually measure impact, so we can respond in real time.
 
  • Go-to-market plans crafted for every stage of the journey
  • Ongoing metrics-driven optimization to amplify performance
  • Quarterly sessions to assess campaign performance vs business objectives

Let's Talk

Contact us to find out more about our other capabilities